Monday 5 July 2010

Range Rover- the spice girl edition.

It was announced this week that Victoria Beckham has been given the role of Creative Design director at Car company Range Rover.
In a move announced at the Vogue celebration of the companies 40th birthday, Beckham will follow the success of her own label and be placed to make the brand even more desirable to its target audience. "Victoria Beckham is a talented British fashion designer and is extremely knowledgeable about great design and trends," said Gerry McGovern.  "Victoria understands luxury products - she is a Range Rover fan and has been a Range Rover owner for many years. Her fashion business is now in its third year and her designs are loved by critics and bought by many of the most stylish women in the world. I believe this appointment adds a new dimension to my design team as we continue to design products to appeal to a wider audience."
Hannah Newman
Misticon Clothing
www.misticon.com
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